Audience

Audience shows you the age, gender, country, and language of monthly active users who play your experience. You can use this data to prioritize future content updates and secure brand sponsorships.

To view your experience's audience analytics:

  1. Navigate to your Creations page on Creator Dashboard and select your experience.
  2. In the Analytics menu on the left, select Audience.

You can view analytics for individual or group owned experiences. To view the latter, you need to have group permissions for analytics.

Viewing Audience Metrics

On the audience page you can see a breakdown of your monthly active users into the following categories:

SourceDescription
CountryPercent of monthly active users by country. Hover over any country or bar to see the MAUs for that country and click the download button to get data for all countries.
GenderPercent of monthly active users by gender.
Server frame rateFrames per second processed by the server.
AgePercent of monthly active users by age.
Top LanguagesThe top 10 languages and their percentages spoken by monthly active users.

Identifying Audience Opportunities

Consider the following strategies for using audience data to improve your experience:

  • Prioritize content that your audience might be interested in.
  • Localize your experience metadata such as titles with your audience in mind.
  • Identify opportunities to attract new audiences.
  • Share this data with potential brand sponsors.