Eligible creators can sell accessories, clothing, and avatar bodies and heads in the Marketplace or in their own or other developers' experiences.
Marketplace
Millions of users visit the Marketplace every day, and it's where all users can find avatar items to purchase and equip to their avatar character. In the Marketplace, you can find character bodies and heads, clothing, accessories, animations, and other cosmetic items.
Users can access the Marketplace through the web or within the Roblox App. You can increase the discoverability of your content within the Marketplace through sponsored item ads.
In-experience
Developers can also set up access to the Marketplace within their experiences by using the Avatar Editor Service. Developers receive a commission based of sales of Marketplace items within their experience. Users can purchase your item within an experience using the Avatar Inspect Menu or in templates such as UGC Homestore.
Payouts
Marketplace purchase
- Creator of the virtual item receives 30%
- Affiliate (Roblox) receives 40%
- Platform receives 30%
In-experience purchase
- Creator receives 30%
- Affiliate (experience owner) receives 40%
- Platform receives 30%
These commissions also apply to the original sale of Limiteds. When setting assets on sale, you can configure your creation as a Limited item to set an available quantity for that asset. Limiteds require a per-unit fee and can be resold by Roblox Premium members. At this time, only Roblox-created Limiteds are tradeable.
Create, upload, and sell virtual items in the Marketplace, a centralized platform for buying and selling avatar items. Avatar items let users personalize their avatar characters with clothing, accessories, and animations.