---
title: "Icons"
url: /docs/en-us/production/publishing/experience-icons
last_updated: 2026-08-19T23:11:04Z
description: "Icons are an important factor in helping users recognize your experience and grow its brand."
---

# Icons

A high-quality **icon**, in addition to a showcase [thumbnail](/docs/en-us/production/publishing/thumbnails.md), is an important factor in helping users recognize your game and grow its brand. With prominent placement in various sections of the [Home](https://www.roblox.com/home) page, it's recommended that the icon expresses the theme, tone, and/or genre of the game.

![Icon expressing an urban action game](../../assets/publishing/experience-metadata/Icon-Action.jpg)_Urban action game_

![Icon expressing a camping simulation](../../assets/publishing/experience-metadata/Icon-Camping.jpg)_Camping simulation_

![Icon expressing an ocean theme](../../assets/publishing/experience-metadata/Icon-Ocean.jpg)_Peaceful ocean theme_

When you [publish a game](/docs/en-us/production/publishing/publish-games-and-places.md) for the first time, an icon is automatically generated from a collection of default images. While you can only display one icon per [locale](/docs/en-us/production/localization.md), you can also include supplementary [image and video thumbnails](/docs/en-us/production/publishing/thumbnails.md) that further promote the game.

For more information on maximizing the impact of your game's icon, see [best practices](#best-practices).

## Upload icons

To ensure your game's icon always displays in high resolution and with an ideal aspect ratio, use a template of **512×512 pixels**. In some places on the Roblox site and app, icons scale down to smaller sizes like 150×150 pixels, so it's recommended that you preview an icon at smaller sizes to confirm its details remain clear. In addition, see [best practices](#best-practices) for tips on icon format and design.

To upload a game icon:

1. Navigate to the [Creator Dashboard](https://create.roblox.com/dashboard/creations).
2. Click on the game you want to upload an icon for. The game's **Overview** page displays.
3. In the left-hand navigation, under **Configure**, select **Places**.
4. Click the **start place** marked with a star icon (if the game contains only one place, it will be the only option). The place's **Basic Settings** page displays.![Start place tile indicated in Places display on the Creator Dashboard](../../assets/creator-dashboard/Places-Start-Place-No-Icon.png)
5. In the place's left-hand navigation menu, select **Icon**.
6. Set the media type to **Image** and click the **Change** button. Then, from the file browser, select and confirm the image you want to use as the icon. Note that all icon images must pass [moderation](/docs/en-us/projects/assets.md#asset-moderation) before they appear to others on the Roblox platform.
7. If the preview icon appears as you expect, click **Save Changes**.

## Best practices

To create the most positive impact for users looking to play your game, consider the following best practices.

### Quality and aspect ratio

When you upload an icon image, it should be **square** and at least **512×512 pixels** so that it always displays in high resolution and at an ideal aspect ratio across the Roblox site and app.

![High quality and sharp icon](../../assets/publishing/experience-metadata/Icon-High-Res.jpg)_> **Success:** High quality and sharp_

![Low quality and blurry icon example](../../assets/publishing/experience-metadata/Icon-Low-Res.jpg)_> **Error:** Low quality and blurry_

![Non-square icon](../../assets/publishing/experience-metadata/Icon-Not-Square.jpg)_> **Error:** Not a square image_

### Relevant content

An icon will have a higher impact if it's unique and provides relevant imagery on what users should expect when they join the game. Icons with ambiguous graphics may lead to unnecessary confusion.

![Icon expressing a fun theme park setting](../../assets/publishing/experience-metadata/Icon-Theme-Park.jpg)_> **Success:** Icon expresses a fun theme park setting_

![Default Roblox icon which does not match the same theme](../../assets/publishing/experience-metadata/Icon-Default.jpg)_> **Error:** Default icon does not match the same theme_

![Icon with ambiguous graphic in top-right corner](../../assets/publishing/experience-metadata/Icon-Theme-Park-Symbol.jpg)_> **Error:** Ambiguous graphic in top‑right corner_

### Color and contrast

You can express your game's theme through color and contrast to help users decide if it's suitable and appealing to them.

![Icon with bright, high-saturation colors for a fantasy or dreamy setting](../../assets/publishing/experience-metadata/Icon-Colorization-A.jpg)_Bright, high-saturation colors for a fantasy or dreamy setting_

![Icon with muted low-saturation colors for a somber, moody setting](../../assets/publishing/experience-metadata/Icon-Colorization-B.jpg)_Muted low-saturation colors for a somber, moody setting_

![Icon with heavy color balance and contrast for a horror game](../../assets/publishing/experience-metadata/Icon-Colorization-C.jpg)_Heavy color balance and contrast for a horror game_